Rock Racing Sponsors Commerce Bank Triple Crown

(June, 2 2008)
Report Filed by : Rock Racing Pro Cycling Team


Culver City, CA. — Rock Racing is going “all-in” for one of the most prestigious weeks of professional bicycle racing in the United States. The team voted most popular by fans in a Bicycling.com poll is now an official sponsor of the Commerce Bank Triple Crown of Cycling.

Building on its “Here to Stay” motto, Rock Racing Team Owner Michael Ball said it is a perfect fit for the team to strongly support such a popular, prestigious and long-running event that is often referred to as “Philly Week.”

“We wanted to be a part of Philly Week in a big way,” Ball said. “That meant more than just bringing the best team to compete in it.”

As part of the team’s sponsorship, Rock Racing will present a one-hour highlights show on the Versus Network on the weekend of June 21-22 featuring aerial views of the action from the “Rock Racing Cam.”

In addition to fielding a talent-laden roster that includes Fred Rodriguez (USA), Tyler Hamilton (USA), Oscar Sevilla (ESP), Victor Hugo Peña (COL), Sergio Hernandez (USA), Doug Ollerenshaw (USA), Jeremiah Wiscovich (USA), and Michael Creed (USA), Rock Racing will “own” the world-famous Manayunk Wall during the Philadelphia International Championship on Sunday, June 8.

For the 156-mile (251 km) race, the signature event of the series, the steep, leg-breaking 17 percent grade that is traditionally the site of the most lively house parties and raucous fans, will be branded as “The Rock Racing Wall.”

“The Wall is one of the greatest fan traditions in all of pro cycling,” Ball said. “It made perfect sense for Rock Racing to salute all the great house parties and celebrations that have taken place on this part of the course over the past 23 years.”

The 2008 edition of the Commerce Bank Triple Crown will kick off with the Lehigh Valley Classic in Allentown (PA) on June 3rd, will continue through Reading (PA) for the Reading Classic on June 5th, and culminates with the grand finale in Philadelphia on June 8th.  

- RRC -

ABOUT ROCK RACING:
Rock Racing is an eclectic team of powerful, world-class athletes who are redefining professional cycling through incredible teamwork and a flamboyant flair never before seen in the pro peloton. Created in 2007 and sponsored by Rock & Republic CEO and Head Designer Michael Ball, the team rapidly became a fan favorite through its thrilling racing action, cunning tactics and winning tradition. It also redefined the look of the pro cycling team uniform with jerseys and shorts that seemingly changed from race to race. In 2008, Rock Racing hits the road with a singular vision: to be the No. 1 cycling team in the United States. The team competes in UCI and USA Cycling-sanctioned races on both the road and track and will be represented at the 2008 Olympics in Beijing. Additionally, Rock Racing sponsors successful women’s and junior racing teams that are making headlines on a local level and paving the way for a bright future for the sport.

FOR MORE INFORMATION, CONTACT:
Katrina Florence, 310.995.3619 |  katrina@teamelevation.com
Sean Weide, 402.541.2594 |  sean@teamelevation.com

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